Aromatic Flavours & Extracts
Crafting Exceptional Flavours, Inspiring Every Sip & Bite
At Aromatic Flavours & Extracts Sdn Bhd, we specialize in premium food flavourings, extracts, coffee, tea, and soluble beverage solutions designed to elevate modern food and beverage experiences. Since 2015, we have partnered with businesses across the industry to create distinctive taste profiles that bring products to life with consistency, innovation, and quality.
From aromatic coffee blends and premium teas to customized flavour solutions, our mission is to help brands create memorable products that consumers love. Combining industry expertise with a passion for flavour innovation, we deliver solutions tailored to evolving market trends and customer expectations.
Our Story in Every Sip
At Aromatic Flavours Sdn Bhd, we believe tea is more than a beverage; it is a source of inspiration, connection, and creativity. Our mission is to make Malaysians brighter, more inventive, and more confident through innovative tea products. We empower entrepreneurs with the tools, flavours, and flexibility to craft unique tea experiences that reflect their vision.
One & Only Stick Tea In Penang!
Our eco-friendly stick tea embodies convenience, sustainability, and lifestyle freedom, letting anyone enjoy tea anywhere—at work, on the move, or in moments of quiet reflection.
Malaysia’s vibrant and diverse industry inspires us to explore endless combinations of ingredients and techniques, bringing together rich origins and creative formulations to foster harmony in a competitive market.
We serve diverse needs:
- For loved ones: festival gifts and hampers.
- For HORECA: Quick Cold Brew, Cold Brew, and premium selections including Penmaicha, Matcha powder, Premium Tea, Rooibos Tea, and Rose Tea.
- For education: 3 unique and inspiring workshops for all tea enthusiasts
Every cup is an invitation to pause, unwind, and find joy in the little things. Through passion, innovation, and respect for the environment, we are shaping a future where tea culture in Malaysia thrives, uniting people, sparking ideas, and opening new possibilities.
Find Your Tea, Find Your Moment
“As a third-generation founder, tea has been an inseparable part of my life and heritage. From an early age, I was immersed in the world of tea; its aromas, its traditions, and its ability to bring people together. Over the past 30 years, my work with tea has deepened my understanding of its craft, its culture, and its remarkable versatility.
I founded this company with a vision: to combine creativity and innovation in a way that inspires both entrepreneurs and tea lovers. Tea is not merely a beverage; it is an experience, a symbol of connection, and a platform for new ideas. My aim has always been to offer the freedom for individuals to explore unique blends and profiles while fostering a sense of harmony within the industry through diversity and innovation.
Sustainability remains central to our mission. We are committed to eco-friendly development; from responsible sourcing to designs that allow tea to be enjoyed conveniently, anywhere. I believe that by protecting our environment and supporting sustainable practices, we safeguard the future of the very industry we cherish.
It is my hope that through our work, we not only deliver exceptional tea products but also cultivate creativity, encourage collaboration, and enrich lives one cup at a time.”
Ms Karen Tan
Founder
Our offerings include:
- Custom tea and beverage development
- Private label and OEM/ODM manufacturing
- Quick Cold Brew and Cold Brew solutions
- Premium teas including Matcha, Genmaicha, Rooibos, Rose Tea, and specialty blends
- Festive gifts and customised hampers
- HORECA beverage solutions
- Tea workshops and educational experiences
At Aromatic, we believe every successful brand begins with a meaningful experience. That is why we combine heritage, innovation, and creativity to develop products that connect with modern consumers while maintaining authenticity and quality.
More than just a tea company, we are a collaborative partner for entrepreneurs and businesses ready to create something unique.
Together, let’s brew your next brand.
Our Vision
To become Malaysia’s leading ODM and private label partner for innovative tea, coffee, and beverage solutions — empowering brands, entrepreneurs, and businesses to grow with confidence.
Our Mission
To help creators and businesses develop exceptional tea and coffee products tailored to their unique brand identity, customer preferences, and market demands through quality, innovation, and flexible manufacturing solutions.
Our Objective
- To support entrepreneurs, manufacturers, cafés, and businesses in developing innovative beverage products including tea, coffee, cold brew, and soluble premixes through customised ODM and OEM solutions.
- To continuously create and manufacture premium gourmet tea and coffee products under our own house brands while setting new standards in flavour, quality, and innovation.
- To bridge creativity and manufacturing by providing end-to-end product development, branding, and packaging solutions for emerging and established brands.